"Service, in short, is not what you do, but who you are. It's a way of living that you need to bring to everything you do if you're to bring it to your customer interactions." Betsy Sanders

About Us

We are here for you.

Assure-U International Ltd is a family run, specialist insurance broker with over 30 year’s experience of providing plans for individuals, families, small businesses and companies.

We are an innovative agency offering a range of insurance policies, but we specialise in private health insurance.

We are able to compare insurance products from all UK insurance providers, so with hundreds of different products to choose from, we aim to provide you with an affordable and quality product that best suits your needs. As a specialist broker, we have access to policies only available to brokers such as ourselves.

We also offer automatic research for comparative policies at your renewal date to ensure you always have the best policy at the best price.

There is no charge to our clients for this service.

Products we can assist with:

Private Health insurance
Life insurance
Income protection
Personal accident and sickness cover
Travel Insurance
General Insurance

Assure-U International Ltd are authorized and regulated by the Financial Conduct Authority (937356)

Our friendly advisors will never baffle you with confusing jargon, treat you fairly, promptly and honestly, and ultimately deliver a quality service.

Registered office

Three Elms,

Harts Lane

Ardleigh,

Colchester, Essex

CO7 8EG

Meet Our Leadership Team

Greg Webster
Managing Director

With over 15 years of experience in the insurance industry, Greg has developed a deep understanding of what truly matters to clients – clarity, trust, and genuine care. Known for his compassionate approach, he takes the time to understand each client’s unique situation and works tirelessly to find solutions that fit. Greg believes that insurance is more than just policies and paperwork – it’s about protecting people, their health, and their future. Away from work, he enjoys keeping active, exploring new tech, and spending quality time with friends and family.

Julia Webster
Director

Julia brings a wealth of knowledge with an impressive 35-year career in the insurance industry. She has founded and successfully managed several companies, working across a broad spectrum of insurance products. Her extensive experience and commitment to excellence mean clients benefit from both expert guidance and a truly personal service. Outside of work, Julia has a passion for music, enjoys exploring the outdoors, and values spending time with loved ones. Her friendly and approachable nature makes her a trusted advisor to clients and a mentor to those she works alongside.